“Homeless Executive House”

The idea was that out-of-work CEO’s - jobless from the fallout of the 2008 financial meltdown - needed a home too. Their mansions had been foreclosed and repossessed. Rich guys deserve sympathy too, right? So Mike created a familiar-like setting for a homeless executive, if theirs was to meet the ubiquitous fate of the cardboard-box-house on the street.